Featured Case Study
Health Match 360
Rapid validation of a therapist matching web app
Companies like yours create meaningful solutions with thoughtbot
Whether you’re starting from an initial idea or have spent decades running a business, thoughtbot has the experience to help you create successful outcomes for your product.
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Founders
We help new startups quickly go from idea to product
Joydrive — Online auto seller goes from concept to Superbowl Sunday launch
Read the Joydrive case study
Real Simple Energy — Transforming algorithms and a vision into a customer-ready product
Read the Real Simple Energy case study“Working with the thoughtbot team has been a real pleasure. This project was highly iterative, and the team was always extracting feedback from key stakeholders at our business and baking it into the process. We are pleased with the outcome, and hope to work with them for a long time!
Co-founder, LOLA
Startups, scale-ups, and beyond
We help established companies innovate and grow
Featured Case Study
Generative AI
Transforming healthcare experiences with artificial intelligence and machine learning
DigitalOcean — Integrating a content management system to help marketing move faster
Read the Digital Ocean case study
Teikametrics — Exploring and developing a new SaaS platform fueled by data engineering
Read the Teikametrics case study
CloseKnit — Creating a scalable, multi-platform solution for virtual urgent care
Read the CloseKnit case study
Bark & Co — Developing a full-stack team while launching a new product
Read the Bark & Co case studyEducation & Learning
Abwaab
Delivering a user-validated learning platform in the Middle East and North Africa region
Consumer
Adrienne Allen
Market validation for healthtech mobile app
Non-profit & Government
Advocacy Institute
Rapidly expanding and improving data with a product design sprint and a new API
Financial & Business Services
Adwerx
Scaling platform automation through code audits, process improvements, and mentorship
Health Tech & Wellness
Airrosti Remote Recovery
Building a React Native MVP to expand healthcare access
Consumer
Antelope
Implementing a headless CMS for a more maintainable React and Rails app
Education & Learning
Athena
Bringing high-quality product design and research to an edtech Rails platform
Consumer
Bark & Co
Launching a new product line with fullstack expertise on a Rails and Javascript platform
Financial & Business Services
Baton Market
Delivering an MVP mobile app for small business owners
Non-profit & Government
Be Inspired
Bringing a brand identity to life with web UI design
Education & Learning
BeeOdiversity
Uncovering UX opportunities for a greentech startup
Financial & Business Services
Beyond Finance
Launching a React Native fintech app
Education & Learning
Branching Minds
Successfully scaling AWS services with Kubernetes for an edtech platform
Non-profit & Government
British Business Bank
A secure and compliant architecture for British Business Bank
Consumer
Carwow
Launching an automotive Rails app in a new European market
Consumer
Closeknit
Building a multi-platform healthcare web app with Hotwire
Health Tech & Wellness
Corverix
Rethinking a virtual healthcare solution with a HIPAA-compliant React Native platform
Financial & Business Services
Corvus Insurance
Increasing customer engagement and revenue through product design thinking
Financial & Business Services
DigitalOcean
Improving efficiency with a design system and content management system integration
Financial & Business Services
Distribute
Leveraging design sprints and user research to bring a product vision to life
Community & Social
EdgyPet
Designing and launching an iOS app for pet parents
Financial & Business Services
Eigen Technologies
Crafting a comprehensive design system for an award-winning AI platform
Community & Social
Escape the City
Accelerating product development by redesigning and rebuilding a robust user experience
Health Tech & Wellness
Fintech
Product and design team coaching improves performance for fintech
Financial & Business Services
Folio
Improving how hotels buy and sell with a Rails MVP
Health Tech & Wellness
Frontrow Health
Using agile, user research, and DevOps processes to build an MVP healthcare app
Consumer
GasBuddy
Modernizing a mobile user experience using design systems and usability testing
Health Tech & Wellness
Generative AI
Streamlining workflows with a Python and Rails platform using generative AI
Financial & Business Services
Global networking, access, and security client
Reducing downtime on a Rails app through customized RSpec training
Community & Social
Grandstand
Translating a vision into a user-validated product with a product design sprint and roadmap
Health Tech & Wellness
Groups Recover Together
A web and mobile platform integrated with the EHR
Consumer
Harvard Business Review
Engaging a new generation of mobile users with HBR’s React Native app
Health Tech & Wellness
Health Match 360
Clarifying the healthcare user experience with a product design sprint
Health Tech & Wellness
Healthify
Building a HIPAA-compliant platform with React, Postgres, and Elasticsearch
Education & Learning
Hotshot
Growing from early MVP to a secure Rails legaltech platform with a product design sprint
Health Tech & Wellness
Ieso Health
Building a React Native mental health app validated with a design sprint
Community & Social
InHerSight
Launching a high-quality React Native app with user research and product strategy in mind
Financial & Business Services
Insurance Company
Launching a Progressive Web App powered by Elm to engage customers and attract new ones
Consumer
Joydrive
Expanding an automotive marketplace through a design-led MVP
Community & Social
Knect
Exploring a React Native mobile app that uses AI to help maintain social connections
Consumer
LOLA
Improving conversion and code quality through design research and user interface design
Financial & Business Services
LXD Research & Display, LLC
Rapidly modernizing and rebranding a Rails website to create a visually distinct user interface
Financial & Business Services
Lawbite
Redesigning and rebuilding a legal tech platform for new markets
Financial & Business Services
Lightswap
Developing a product roadmap for a crypto education platform MVP
Non-profit & Government
MBTA
Improving Boston’s public transportation with a mobile-first communication platform
Health Tech & Wellness
MSPP
Scaling a health tech app to meet surging demand through DevOps and maintenance
Consumer
Neighborhood Alerts Case Study
Designing a Rails platform from MVP to scaling for 4 millions users
Financial & Business Services
Neon
Rewriting a consumer Rails FinTech app to scale a business with Hotwire and Stimulus
Consumer
OneYum
Crafting a prototype for a restaurant delivery platform to secure funding
Community & Social
Oromoon
Transforming a dating app vision into a product strategy with a product design sprint
Health Tech & Wellness
PathCheck
Building a secure, React Native mobile app for digital pandemic response
Financial & Business Services
Paul Young
Validating a market and product opportunity for a founder
Non-profit & Government
Pittsburgh Cultural Trust
Integrating web accessibility in a Ruby on Rails application for Pittsburgh’s cultural experiences
Financial & Business Services
Quicky Forecast
Designing and developing an efficient sales forecasting user experience on Rails
Financial & Business Services
Rain
Developing a compliant international cryptocurrency exchange on Rails
Consumer
Real Simple Energy
Strategy and product launch for energy startup
Health Tech & Wellness
Relias
Validating the post-acute care market with a product design sprint and launching iOS and Android health tech apps
Consumer
Rivo
Updating the Rails architecture of a Shopify referrals platform with Hotwire and Stimulus
Financial & Business Services
Senga
Validating an opportunity in a growing GenZ market with an MVP prototype
Health Tech & Wellness
Silversheet
Developing a healthcare platform, brand, and technical team
Health Tech & Wellness
Splitfit
Using product design sprints to launch a personal training brand and React Native app
Health Tech & Wellness
Steel Warriors
Designing and validating a successful minimum viable product (MVP) with a product design sprint
Non-profit & Government
SumOfUs
Leveraging DevOps to optimize a Rails application and level up a team
Financial & Business Services
Team Housing Solutions
Streamlining platform workforce travel with a scalable app
Financial & Business Services
Teikametrics
Exploring a new Rails Machine Learning platform fueled by data engineering and Scala
Consumer
The Fit Rebel
Designing a brand identity and validating the market for a fitness service platform
Community & Social
The Standard
Validating a community platform with user research and product strategy
Consumer
Tile
Designing and building a user-validated onboarding flow for Tile’s iOS app
Non-profit & Government
TrueVisa
Developing a successful MVP for an attorney-guided consumer immigration solution
Education & Learning
Tulsa Public Schools
Improving data tracking on an edtech literacy platform with Rails and React
Community & Social
TuneCore
Code audit and Rails upgrade to enhance a music distribution platform
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Design-led for business outcomes
Your business and customer success drive our design and development process
Featured Case Study
LOLA
Improving Conversion and Code
MBTA — Improving Massachusetts Bay Transportation Authority internal communication to ensure trains run regularly
Read the MBTA case study
GasBuddy — Bringing an app with millions of users into the modern age of mobile design
Read the GasBuddy case study
Steel Warriors — Using design to help Steel Warriors fight knife crime
Read the Steel Warriors case study
Quicky Forecast — Helping companies get a quick and simple overview of sales activities
Read the Quicky Forecast case study